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Pipeline
By: Jennifer Oats, Advertising Coordinator
Issue: May 2010

[JULY]
STAY OUT OF THE SUN DAY––JULY 3
In the heat of the summer, it’s important to stay safe in the sun while you’re having fun. Encourage a little extra indoor recreational entertainment with customized games, books or puzzles. Or for those who can’t stay away from the sunshine, sun screen, visors or umbrellas are good sun-safe choices.

CHOCOLATE DAY––JULY 7
On this blissfully sweet day, focus on that delectable and sweet goodness we all know as chocolate. Chocolate-covered nuts, fruits, candies and more can be scrumptious giveaways for any of your clients.

GORGEOUS GRANDMA DAY––JULY 23
Whether they’re known as Memaw, Nana or Grammy––these lovely ladies grow more beautiful with each passing day. Help spoil these gorgeous grandmas with customized grooming sets complete with nail clippers, tweezers and nail polish.

[AUGUST]
CHILDREN’S VISION AND LEARNING MONTH
Researchers estimate that one in four children has undiagnosed vision problems. Help your optometrist clients encourage regular check-ups with cool giveaways such as customized sunglasses or silly eyeball goggles.

FRIENDSHIP DAY––AUGUST 2
Through thick and thin, friends are there to boost your spirits and make you smile. Help your clients celebrate their friends and create new ones with matching keychains, t-shirts or caps. Local schools can encourage a friendly attitude with smiley face pens or customized note pads.

S’MORES DAY––AUGUST 10
When you’re camping out, what’s better than graham crackers, fluffy marshmallows and scrumptious chocolate kissed by the campfire? This day is all about that sweet treat we all know and love as s’mores. Your grocery store or outdoor equipment retail store clients can get the word out with customized s’mores kits—complete with the three main ingredients.

[SEPTEMBER]
LITTLE LEAGUE MONTH
This month, help baseball organizations in your area hit one out of the park. Customized baseballs, sports bags, baseball caps and water bottles can all make an impression with future Hall of Famers and fans of all ages.

INTERNATIONAL EAT AN APPLE DAY––SEPTEMBER 15
Not only does eating an apple a day keep the doctor away, it also helps reduce blood cholesterol and the risk of stroke. Help your grocer clients educate their customers about this wholesome fruit with bright red yo-yos or useful apple peelers.

MINIATURE GOLF DAY––SEPTEMBER 21
You don’t have to be a pro to enjoy a fun day of golf. Whether you can hit the ball through the windmill or miss the hole by a mile, miniature golf is an enjoyable activity for people of all ages. Golf products such as golf balls, golf clubs or imprinted towels can make any miniature golfer smile.

—Compiled by Jennifer Oats, advertising coordinator